Case Study: How Canonical Labs Scales Risk Intelligence with Product Clarity

📅 Nov 12, 2025 ⏱️ 2 min read

Discover how Canonical Labs, a risk-intelligence infrastructure company, transformed their product development by unifying feedback from Slack, support, and customer calls with ClosedLoop AI.

About Canonical Labs

Canonical Labs Logo

Canonical Labs builds advanced risk-intelligence infrastructure for high-volume Stripe merchants. Founded by former Stripe engineers, the company helps payments, operations, and risk teams automate fraud prevention and make confident, data-driven decisions at scale. As Canonical grew rapidly, the volume of feedback from customers, partners, and internal teams increased exponentially - creating an opportunity to transform that feedback into structured product intelligence.

The Challenge

  • Rapid growth meant more feedback from merchants, ops, and risk teams.
  • Insights were scattered across Slack threads, support conversations, and partner calls.
  • Product teams needed a fast, structured way to see which feedback patterns actually mattered.
Mykhailo Iakovenko
"As Canonical Labs scaled rapidly, the volume of feedback from our ecosystem exploded. ClosedLoop AI helped us harness it into clear product direction and faster decisions."

- Mykhailo Iakovenko, CEO, Canonical Labs

The Solution: ClosedLoop AI

Canonical Labs implemented ClosedLoop AI to automatically aggregate and analyze feedback from Slack, support, and customer calls.

ClosedLoop's AI detected recurring themes across merchant feedback, identified the most impactful product signals, and surfaced them directly inside Canonical's internal workflow tools - enabling the product team to act faster and with greater confidence.

What ClosedLoop AI delivered:

  • Unified feedback from all channels in one structured view
  • Automatic detection of recurring merchant and partner signals
  • Clear, evidence-based insights for product prioritization
  • Instant sharing of data-driven insights within the team

The Results

Faster Product Decisions – Product insights surfaced automatically within hours

Shared Visibility Across Company – Risk, ops, and product teams aligned on priorities

Higher Confidence in Features – Focus on validated problems, not assumptions

Sustained Speed – Continued rapid shipping with data-backed clarity

Why It Matters

In risk intelligence, speed and accuracy determine impact. ClosedLoop AI gave Canonical Labs a unified, evidence-driven view of customer and partner feedback - helping the team build confidently, align faster, and scale product decisions with clarity.

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