# Synthetic customer, ask before you build · ClosedLoop AI > An AI persona grounded in real call transcripts, support tickets, and CRM history. Says what they said. Refuses to fabricate what they didn't. --- [Skip to main content](#main-content)Feature C · Persona # Talk to a customer who isn't on the call. **An AI persona grounded in the account's real transcripts, tickets, and CRM history.**It says what they said, and refuses to invent what they didn't. Test positioning, pricing, or an onboarding change at 11pm without scheduling anything. Every reply is rendered from the account's own words and cited back to the call or ticket it came from. When there is no evidence, the persona says so instead of guessing. [Start free](https://app.closedloop.sh/auth?mode=signup)[Book a demo](https://closedloop.sh/contact) No credit card · SOC 2 Type II · ISO 27001:2022 What you get ## Research that never waits on a calendar. Customer interviews that happen when you have the question: before a board prep, between meetings, on a Saturday morning. 01 ### Interviews without scheduling Pre-flight a deal, stress-test a pricing tier, or rehearse a hard conversation with any account or segment, on your clock. 02 ### Cited every time Each reply points at the call, ticket, or note it came from, so you can check the source yourself before you act on it. 03 ### Refuses to fabricate No evidence, no answer. The persona declines rather than guesses, and stays in character even when you push. How it works ## Conversations that already happened, in a form you can question. Step 01 **Connect your sources** Calls, tickets, chat, CRM. Read-only to start, nothing to install. Step 02 **Pick a customer or segment** A named account, a cohort that signed last quarter, or customers who already left. Step 03 **Ask like an interview** The persona answers in their voice, grounded in what they actually said across your sources. Step 04 **Check the receipts** Every reply cites its source, so the conversation stays evidence, not fiction. Where it lives ## Run a customer interview from inside Claude. Open the persona where you already work, and share the thread with your team for pre-flight reviews. [Claude open the persona, over the MCP →](https://closedloop.sh/integrations/claude)[Cursor in your editor, over the MCP →](https://closedloop.sh/integrations/cursor)[Slack share a thread for team review →](https://closedloop.sh/integrations/slack)[HubSpot linked to the account record →](https://closedloop.sh/integrations/hubspot) And the dashboard, always. Same evidence on every surface. More features ## The rest of the agent's week. [A · Deep dive ### Ask anything The three-day deep-dive, in 90 seconds. Read more →](https://closedloop.sh/features/ask-anything)[B · Pre-call ### Pre-call brief Walk into any meeting already knowing the landmines. Read more →](https://closedloop.sh/features/pre-call-brief)[D · Competitive ### Competitive analysis Where you lose, and to whom. Read more →](https://closedloop.sh/features/competitive-analysis)[E · Ship ### Ship-notify Find every customer who asked, the day you release. Read more →](https://closedloop.sh/features/ship-notify)[F · Weekly ### Weekly brief Monday morning brief. 60 seconds to read. Read more →](https://closedloop.sh/features/weekly-brief) ## Talk to one of your accounts tonight. Connect a source, pick a customer, and start asking. [Start free](https://app.closedloop.sh/auth?mode=signup)[Book a demo](https://closedloop.sh/contact) No credit card. A live workspace in minutes. --- ## More Information - Website: https://closedloop.sh - Documentation: /docs - Pricing: https://closedloop.sh/pricing - Contact: https://closedloop.sh/contact