# Amplitude Integration · ClosedLoop AI > Send customer feedback insights to product analytics dashboards. ClosedLoop AI reads every conversation and ranks what to build by the revenue behind it. --- [Skip to main content](#main-content)[Home](https://closedloop.sh/)/ [Integrations](https://closedloop.sh/integrations)/ Amplitude Integration · Analytics & BI ![ClosedLoop AI logo](https://closedloop.sh/closedloop-logo.png)ClosedLoop AI + ![Amplitude logo](/assets/images/logos/amplitude.svg)Amplitude # See what users do and hear why they do it — in one platform Amplitude shows you what users do in your product. ClosedLoop AI tells you why. When you send product intelligence into Amplitude, every funnel drop-off, every retention curve, and every cohort analysis gets a layer of qualitative context — the customer conversations that explain the behavior your charts already show. [Connect Amplitude](https://app.closedloop.sh/auth?mode=signup)[Book a demo](https://calendar.app.google/qzZMrpSmjWMwLqEi9) Read-only to start. Recent history backfilled on day one. The integration Amplitude Analytics & BI Direction Amplitude → ClosedLoop AI Access Read-only Backfill 12 months, day one Sync Continuous Status Active What you get ## What Amplitude can tell your product team. ClosedLoop AI reads your Amplitude data and turns it into product insight you can act on. No one has to review it, and nothing gets lost. 01 ### Behavioral Context Your funnels show where users drop off. ClosedLoop AI adds what they said about it. When 30% of users abandon onboarding at step 3 and 14 customers independently told your CS team that step was confusing, the data and the voice converge into one actionable insight. 02 ### Sentiment-Enriched Cohorts Group users not just by what they clicked, but by what they expressed. Create cohorts that combine behavioral patterns with feedback themes — power users who requested a feature, churned accounts that mentioned a specific frustration, trial users who asked about pricing on a call. 03 ### Retention Drivers Explained Retention curves tell you who stays and who leaves. Customer feedback tells you why. ClosedLoop AI maps qualitative insights to retention data so you see that accounts mentioning 'integration gaps' churn at 2x the rate — and you can act before the next cohort follows the same path. 04 ### Feature Impact Validation Ship a feature, watch the metrics, and hear what customers say about it — all in one view. ClosedLoop AI sends post-launch feedback directly into Amplitude so you can correlate customer sentiment with adoption curves, engagement metrics, and conversion changes. Who you'll hear from ## The voices on Amplitude. The customer profiles that show up on this channel, and the intelligence each one reveals. Profile ### Product Managers PMs who live in Amplitude daily now see qualitative context alongside behavioral data — understanding not just that a feature is underused, but hearing customers explain exactly why. Profile ### Data Analysts Analysts who build dashboards and segment users can now enrich their analyses with structured feedback data — adding a qualitative dimension to every chart, cohort, and funnel. Profile ### Growth Teams Growth leads running experiments and optimizing funnels gain customer voice context for every metric — understanding the human reasons behind conversion changes and drop-off patterns. Profile ### Executive Leadership Leaders reviewing product health dashboards see customer sentiment trends alongside usage metrics — a complete picture of product performance that numbers alone cannot provide. How the data flows ## What Amplitude holds becomes what your roadmap reads. ClosedLoop AI reads from Amplitude and turns each part into something your product team can act on. From Amplitude Into ClosedLoop AI Conversations, records, and messages Product insights in the customer's own words Who said it, and their role The customer and the role behind each insight Account and deal context The revenue weight behind every request When it happened How a theme moves over time What came up Competitor mentions and churn risk, caught early Read-only to start. No tagging, no manual review. What changes ## What changes when you connect Amplitude. 01 Automate feedback delivery into Amplitude — qualitative context appears alongside behavioral data without manual tagging 02 Funnel drop-offs explained by real customer language, not guesswork from product teams 03 Retention analysis enriched with the specific frustrations and requests driving churn 04 Feature launches validated with both usage metrics and customer sentiment in one view 05 Cohort analyses that combine what users do with what they say for complete product intelligence 06 Executive dashboards that tell the full story — metrics and the customer voice behind them Setup ## Connected in minutes, useful on day one. Step 01 **Connect Amplitude** Authorize in one click. Read-only to start, nothing to install. Step 02 **Backfill** ClosedLoop AI reads your recent history straight away, so you start with insights, not an empty screen. Step 03 **Insights land** Requests, competitor mentions, and risks arrive grouped and ranked. No tags to maintain. Step 04 **Act anywhere** Read them in the dashboard, get them in Slack, or query them from your AI assistant over the MCP. Related integrations ## Other analytics & bi tools that work with ClosedLoop AI. [Mixpanel Analytics & BI Send customer feedback insights to product analytics and event tracking Coming soon Learn more →](https://closedloop.sh/integrations/mixpanel)[Segment Analytics & BI Route customer feedback insights through data platform to other tools Coming soon Learn more →](https://closedloop.sh/integrations/segment)[Looker Analytics & BI Send customer feedback insights to business intelligence dashboards Coming soon Learn more →](https://closedloop.sh/integrations/looker)[View all integrations](https://closedloop.sh/integrations) ## Read what your customers already told you on Amplitude. Connect in minutes and start surfacing product insights from your Amplitude data. [Start free →](https://app.closedloop.sh/auth?mode=signup)[Book a demo](https://calendar.app.google/qzZMrpSmjWMwLqEi9) No credit card. Read-only to start. --- ## More Information - Website: https://closedloop.sh - Documentation: /docs - Pricing: https://closedloop.sh/pricing - Contact: https://closedloop.sh/contact