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Finds customers worth inviting into a research session, beta or design review. It ranks by the depth of what they said about the area.

Arguments

What you get

Four kinds

It never invents willingness

  • No asserted role, relationship owner, or appetite the evidence does not support.
  • Unknown is stated as unknown.
  • One specific ask per candidate.
This is product discovery, not marketing proof. For quotes and case studies, use Customer Proof.